---
title: Thinktiv | Value Creation Architects
description: We transform businesses into the most valuable versions of themselves.
image: https://www.thinktiv.com/hubfs/ShareHeader.png
---

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## Architect your path to transformative value creation.

Thesis aligned. Customer driven. C-Suite approved.  
Our value creation methodology is the fastest and most effective way to accelerate businesses to their fullest potential.

[Reach Out](https://www.thinktiv.com/?hsLang=en#contactus)

### Strategy Consulting for Software & Technology-enabled Businesses

De-risk your investments

Integrate real-world operational wisdom into your investment cycles with our product-centric commercial and vendor diligence solutions built for the AI era.

Accelerate your trajectory

Our modular strategies deliver direct pathways to boost revenue, enhance team performance, and elevate valuation multiples.

Equip your team for success

We partner across the transaction lifecycle. From day one, our modern methodologies rapidly align and guide you to the most valuable outcomes.

---

### De-risk today. Transform tomorrow's trajectory.

Our value creation methodology is the fastest and most effective way to accelerate businesses to their fullest potential.

GRO

#### Growth, Risk & Opportunity

Identify key value creation levers & risks to growth via expert buy-side due diligence

<https://www.google.com/>

BVA

#### Business Value Architecture

Our BVAs build an integrated strategy to maximize growth & value creation

<https://www.google.com/>

Value

#### Value Creation Accelerators

We accelerate product, brand, & GTM strategy through high-impact design & positioning

<https://www.google.com/>

Growth, Risk & Opportunity ™

Transaction Diligence

Thinktiv’s diligence solutions uncover product risks and boost growth potential. Our AI-driven sell-side diligence maximizes commercial growth during exits. [Discover More](https://www.thinktiv.com/solutions/transaction-diligence?hsLang=en)

Business Value Architecture ™

Commercial Strategy

Thinktiv’s Business Value Architecture helps operating teams maximize revenue and valuation, aligning strategies post-close and pre-exit. [Discover More](https://www.thinktiv.com/solutions/commercial-strategy?hsLang=en)

Product Value Architecture ™

Product   
Strategy

Thinktiv accelerates growth with customer-aligned strategies, fueling roadmap decisions, revenue, and market expansion. We can help position you for an AI-native future. [Discover More](https://www.thinktiv.com/solutions/product-strategy?hsLang=en)

Product  
Confidence Index ™

Intelligence  
Tools

Thinktiv offers AI-powered Decision Intelligence SaaS solutions that put the power of our practice in the hands of PE stakeholders and portfolio company management teams. [Discover More](https://www.thinktiv.com/intelligencetools?hsLang=en)

 

### Join the leaders who trust Thinktiv as a partner in their growth.

- Turnkey business transformation — the best product people in the business.

  ###### John Berkowitz
  
  CEO, OJOlabs
- Thinktiv's methodology helps us shorten time to insights, and they get to the meat of what will really drive our companies to grow revenue, profitability and value creation.

  ###### Dan Dal Degan
  
  Operating Executive, Marlin Equity Partners
- We use the term 'orders of magnitude' when asked to describe the ROI of our Thinktiv strategy and go-to-market transformation engagements.

  ###### Steve Flagg
  
  CEO, Supplyframe
- Thinktiv’s work supercharged Aceable’s early success & still helps guide our strategy years later.

  ###### Blake Garrett
  
  CEO, Aceable
- We at Bow River consider Thinktiv to be the premier strategy firm for growth and private equity stage software businesses.

  ###### John Raeder
  
  Managing Director, Bow River Capital
- They knocked the cover off the ball and exceeded my exceptionally high expectations. Getting Thinktiv involved was one of the best investments I have made in my career.

  ###### Nate Thatcher
  
  CEO, Xima
- Within 3 months, Thinktiv saved us 1 year with essential course correction. We are energized and grateful for this ongoing partnership!

  ###### David Wieland
  
  CEO, Realized
- I was thoroughly impressed with their relentless focus on value generation, and I recommend Thinktiv, unconditionally, to any organization that seeks a path toward market leadership.

  ###### Tim Leonard
  
  CEO, Product Plan
- Thinktiv has had a fundamental impact on two businesses where I was CEO — they are an indispensable asset to a growth-driven CEO.

  ###### Ed Stevens
  
  CEO, Scoot

![Siemens Logo](https://www.thinktiv.com/hs-fs/hubfs/Siemens-blk@2x.png?width=400&height=200&name=Siemens-blk@2x.png)

![Intel Logo](https://www.thinktiv.com/hs-fs/hubfs/Intel-blk@2x.png?width=400&height=200&name=Intel-blk@2x.png)

![Trek Logo](https://www.thinktiv.com/hs-fs/hubfs/Trek-blk@2x.png?width=400&height=200&name=Trek-blk@2x.png)

![SC Johnson Logo](https://www.thinktiv.com/hs-fs/hubfs/SCJohnson-blk@2x.png?width=400&height=200&name=SCJohnson-blk@2x.png)

![AMN Healthcare Logo](https://www.thinktiv.com/hs-fs/hubfs/AMN-blk@2x.png?width=400&height=200&name=AMN-blk@2x.png)

![Envision Healthcare Logo](https://www.thinktiv.com/hs-fs/hubfs/Envision-blk@2x.png?width=400&height=200&name=Envision-blk@2x.png)

![eMDs Logo](https://www.thinktiv.com/hs-fs/hubfs/emds-blk@2x.png?width=400&height=200&name=emds-blk@2x.png)

![Getwell Logo](https://www.thinktiv.com/hs-fs/hubfs/getwell-blk@2x.png?width=400&height=200&name=getwell-blk@2x.png)

![Clearday Logo](https://www.thinktiv.com/hs-fs/hubfs/clearday-blk@2x.png?width=400&height=200&name=clearday-blk@2x.png)

![Bloodbuy Logo](https://www.thinktiv.com/hs-fs/hubfs/bloodbuy-blk@2x.png?width=400&height=200&name=bloodbuy-blk@2x.png)

![WebMD Health Services Logo](https://www.thinktiv.com/hs-fs/hubfs/webmd-blk@2x.png?width=400&height=200&name=webmd-blk@2x.png)

![ALTR Logo](https://www.thinktiv.com/hs-fs/hubfs/altr-blk@2x.png?width=400&height=200&name=altr-blk@2x.png)

![Ojolabs Logo](https://www.thinktiv.com/hs-fs/hubfs/ojolabs-blk@2x.png?width=400&height=200&name=ojolabs-blk@2x.png)

![Realized Logo](https://www.thinktiv.com/hs-fs/hubfs/Realized-blk@2x.png?width=400&height=200&name=Realized-blk@2x.png)

![Homesnap Logo](https://www.thinktiv.com/hs-fs/hubfs/Homesnap-blk@2x.png?width=400&height=200&name=Homesnap-blk@2x.png)

![Mint House Logo](https://www.thinktiv.com/hs-fs/hubfs/Mint%20House-blk@2x.png?width=400&height=200&name=Mint%20House-blk@2x.png)

![Exegy Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Exegy-blk@2x.png?width=400&height=200&name=Exegy-blk@2x.png)

![Challenger Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Challenger-blk@2x.png?width=400&height=200&name=Challenger-blk@2x.png)

![Zilliant Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Zilliant-blk.png?width=400&height=200&name=Zilliant-blk.png)

![Acoustic Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Acoustic-blk.png?width=400&height=200&name=Acoustic-blk.png)

![Aceable Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Aceable-blk@2x.png?width=400&height=200&name=Aceable-blk@2x.png)

![Classy Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Classy-blk@2x.png?width=400&height=200&name=Classy-blk@2x.png)

![Scoot Logo](https://www.thinktiv.com/hs-fs/hubfs/Scoot-blk.png?width=400&height=200&name=Scoot-blk.png)

![Flash Logo](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Flash-blk@2x.png?width=400&height=200&name=Flash-blk@2x.png)

### AI is transforming the business landscape. Thinktiv helps you understand how to respond and capitalize.

[Read Our Point of View](https://www.thinktiv.com/blog?hsLang=en)

### Partners to leading companies & investors.

We know how to transform, grow, & exit tech-enabled businesses in complex, regulated, and emergent industries. 

 $0B+

Company Value  
Creation

 $0B+

Supported Buy-Side Transactions

 $0B+

Sell-Side M&A  
Transactions

 \>0

Industries  
Served

![Siemens - blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Siemens%20-%20blk@2x.png?width=400&height=200&name=Siemens%20-%20blk@2x.png)

![Intel-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Intel-blk@2x.png?width=400&height=200&name=Intel-blk@2x.png)

![Trek-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Trek-blk@2x.png?width=400&height=200&name=Trek-blk@2x.png)

![SC Johnson-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/SC%20Johnson-blk@2x.png?width=400&height=200&name=SC%20Johnson-blk@2x.png)

![AMN-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/AMN-blk@2x.png?width=400&height=200&name=AMN-blk@2x.png)

![Envision@2x](https://www.thinktiv.com/hs-fs/hubfs/Envision@2x.png?width=400&height=200&name=Envision@2x.png)

![EMDs-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/EMDs-blk@2x.png?width=400&height=200&name=EMDs-blk@2x.png)

![getwell-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/getwell-blk@2x.png?width=400&height=200&name=getwell-blk@2x.png)

![Clearday-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Clearday-blk@2x.png?width=400&height=200&name=Clearday-blk@2x.png)

![Bloodbuy-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Bloodbuy-blk@2x.png?width=400&height=200&name=Bloodbuy-blk@2x.png)

![WebMD Health Services](https://www.thinktiv.com/hs-fs/hubfs/WebMD%20Health%20Services.png?width=400&height=200&name=WebMD%20Health%20Services.png)

![ALTR-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/ALTR-blk@2x.png?width=400&height=200&name=ALTR-blk@2x.png)

![ojolabs-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/ojolabs-blk@2x.png?width=400&height=200&name=ojolabs-blk@2x.png)

![Realized-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Realized-blk@2x.png?width=400&height=200&name=Realized-blk@2x.png)

![Homesnap-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Homesnap-blk@2x.png?width=400&height=200&name=Homesnap-blk@2x.png)

![Mint House-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Mint%20House-blk@2x.png?width=400&height=200&name=Mint%20House-blk@2x.png)

![Exegy-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Exegy-blk@2x.png?width=400&height=200&name=Exegy-blk@2x.png)

![Challenger-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Client%20Logos/Challenger-blk@2x.png?width=400&height=200&name=Challenger-blk@2x.png)

![Zilliant-blk](https://www.thinktiv.com/hs-fs/hubfs/Zilliant-blk.png?width=400&height=200&name=Zilliant-blk.png)

![Acoustic-blk](https://www.thinktiv.com/hs-fs/hubfs/Acoustic-blk.png?width=400&height=200&name=Acoustic-blk.png)

![Aceable-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Aceable-blk@2x.png?width=400&height=200&name=Aceable-blk@2x.png)

![Classy-blk@2x](https://www.thinktiv.com/hs-fs/hubfs/Classy-blk@2x.png?width=400&height=200&name=Classy-blk@2x.png)

![Scoot\_blk](https://www.thinktiv.com/hs-fs/hubfs/Scoot_blk.png?width=298&height=66&name=Scoot_blk.png)

![Clovis Point-blk](https://www.thinktiv.com/hs-fs/hubfs/Clovis%20Point-blk.png?width=415&height=167&name=Clovis%20Point-blk.png)

![BowRiver-4](https://www.thinktiv.com/hs-fs/hubfs/BowRiver-4.png?width=416&height=168&name=BowRiver-4.png)

![Marlin-blk](https://www.thinktiv.com/hs-fs/hubfs/Marlin-blk.png?width=415&height=167&name=Marlin-blk.png)

![Centerbridge-blk](https://www.thinktiv.com/hs-fs/hubfs/Centerbridge-blk.png?width=415&height=167&name=Centerbridge-blk.png)

![TA-blk-1](https://www.thinktiv.com/hs-fs/hubfs/TA-blk-1.png?width=415&height=167&name=TA-blk-1.png)

### We've worked with over 300 companies and 50 investors since 2005.

We serve investors ranging across venture, growth equity, and private equity. We have distinct experience in mid-market private equity, with a focus on software companies. We are the ‘transaction to transaction’ strategic partner for notable investors.

![PSG\_BLK](https://www.thinktiv.com/hs-fs/hubfs/PSG_BLK.png?width=400&height=200&name=PSG_BLK.png)

![BayPine Logo](https://www.thinktiv.com/hs-fs/hubfs/BayPine-blk.png?width=400&height=200&name=BayPine-blk.png)

![MDP\_Blk](https://www.thinktiv.com/hs-fs/hubfs/MDP_Blk.png?width=400&height=200&name=MDP_Blk.png)

![Centerbridge Logo](https://www.thinktiv.com/hs-fs/hubfs/Centerbridge-blk-2.png?width=400&height=200&name=Centerbridge-blk-2.png)

![Invictus -blk](https://www.thinktiv.com/hs-fs/hubfs/Invictus%20-blk.png?width=400&height=200&name=Invictus%20-blk.png)

![Rubicon -blk](https://www.thinktiv.com/hs-fs/hubfs/Rubicon%20-blk.png?width=400&height=200&name=Rubicon%20-blk.png)

![Level-Equity\_Blk](https://www.thinktiv.com/hs-fs/hubfs/Level-Equity_Blk.png?width=400&height=200&name=Level-Equity_Blk.png)

![BowRiver-blk](https://www.thinktiv.com/hs-fs/hubfs/BowRiver-blk.png?width=400&height=200&name=BowRiver-blk.png)

![WCAS-blk-1](https://www.thinktiv.com/hs-fs/hubfs/WCAS-blk-1.png?width=400&height=200&name=WCAS-blk-1.png)

![Updata-blk-1](https://www.thinktiv.com/hs-fs/hubfs/Updata-blk-1.png?width=400&height=200&name=Updata-blk-1.png)

![Marlin-blk-2](https://www.thinktiv.com/hs-fs/hubfs/Marlin-blk-2.png?width=400&height=200&name=Marlin-blk-2.png)

![Brentwood-blk-1](https://www.thinktiv.com/hs-fs/hubfs/Brentwood-blk-1.png?width=400&height=200&name=Brentwood-blk-1.png)

 

## Contact Us.

Let's talk about the right value creation strategy for your business or portfolio company.

### We help companies win.

[![Thinktiv Logo-1](https://www.thinktiv.com/hubfs/Thinktiv%20Logo-1.svg "Thinktiv Logo-1")](https://www.thinktiv.com/?hsLang=en)

[1011 San Jacinto Blvd Ste. 202 Austin, Texas 78701](https://www.google.com/maps/place/Thinktiv/@30.27167,-97.738559,15z/data=!4m5!3m4!1s0x0:0x3713d73d41d1ad33!8m2!3d30.2717019!4d-97.7386764)

We're always on the lookout  
for great talent.

#### [View Open Positions](https://www.linkedin.com/company/thinktiv)

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