Thinktiv Playbook: Born Winner
Launched in mid-2014, Unseen is a mobile app that enables truly anonymous media sharing and communication. After a period of aggressive growth on college campuses around the US, Thinktiv was tasked with creating a differentiated, bold new brand capable of fueling the company’s broader expansion. In parallel, Thinktiv performed an extensive UI/UX audit on the Unseen product platform, re-thinking how users interact and produce content in the Unseen world, and re-designing the app experience to drive user engagement.
Services: Market Analysis + Mobile Product Strategy + Mobile UI Design + Mobile UX Design + Branding + Messaging + Website Design
Market Sector(s): Social Networking, Social Engagement
Do you have a million dollar product and a brand that undermines it?